Twice as many clients year over year thanks to a Google Ads strategy tailored to their industry!
Alex Maçonnerie inc. specializes in masonry restoration in Montreal. The testimonials speak for themselves: the Alex Maçonnerie team works with care and efficiency, delivering exceptional service.
As with any construction company, summer is the busiest season for masonry projects. Alex Maçonnerie was looking to attract more high-quality leads for the season.
In 2022, the company had used Google Ads to generate leads. However, the leads were not sufficiently qualified, making it difficult for Alex Maçonnerie to convert them into actual clients.
As a Google Ads certified agency, we were confident that our experts could help Alex Maçonnerie attract qualified leads through Google Ads. This meant focusing their advertising budget on genuine service inquiries. We simply needed a solid strategy, and we were confident in our ability to put it in place.
The results speak for themselves: in 2023, Alex Maçonnerie recorded a 45% increase in conversions compared to 2022! Our strategy? Refining the audience by narrowing the targeting area, ensuring ads were shown primarily to prospects within the company’s service area who were actively looking for a masonry restoration contractor. These qualified leads significantly improved Alex Maçonnerie’s chances of closing new projects and keeping its schedule full throughout the summer season.
