From 194 to over 32,000 organic visits in less than 5 years with an SEO strategy!
MACUCINA is a custom kitchen cabinet company based in Laval. The owner asked us to help increase the company’s visibility across Quebec. Since the brand targets a high-end clientele, the goal was to avoid attracting bargain hunters.
We therefore recommended focusing on organic search positioning to help the company appear naturally in Google search results, while also developing a social media strategy to strengthen its brand image.
Since 2015, we have worked on adding relevant website content, publishing blog articles and videos, building backlinks, developing partnerships, and more. We also created content for Facebook, Instagram, Pinterest, Houzz, Google Business Profile, and LinkedIn. Combined with selected Google Ads campaigns, these efforts helped generate leads through Facebook and other digital channels.
Because the owner was very busy, our team managed the company’s entire digital marketing strategy within a fixed monthly budget. That budget had to be used efficiently across social media, website optimization, Google Ads, events, and other marketing initiatives. We also worked on contests, newsletters, online design services, and much more.
Over the years, all of these initiatives helped improve MACUCINA’s organic search rankings and strengthen its brand awareness across social media.
“What a dedicated, professional, efficient, and high-performing team. I am completely satisfied with their service. A very special thank you to Andréanne Lafleur from the entire MACUCINA team.”
Stéphane Mackarous, Owner of MACUCINA
