Digital Diagnostics
Do you know who your competition is? Probably you do. Do you know how to analyze their data in order to outperform them online? Maybe you have some ideas, but where do you start?
Bridge Media has the expertise to analyze your competition and prepare an audit report of your online presence with the help of pre-established tools and processes.
Audits that maximize your return on investment
Bridge Media offers three types of diagnostics to analyze your digital presence. According to best practices and an extensive established process, Bridge Media makes recommendations based on your competition and your business objectives to maximize your return on investment.
1.
SEO audit
SEO analysis is the first step to take just before embarking on an SEO marketing program . Although this analysis is not mandatory, it is highly recommended. When combined with SEO, it will help you get the most out of your investment in your current website, website redesign or design.
If you already have a website, we’ll start the diagnosis with a technical analysis. We then look at the user experience (UX) and some keywords to evaluate your current positioning and that of your competitors. Following these steps, we’ll be able to identify the problems and opportunities that could come up.
If you don't have a website or if your website is outdated, this is an ideal time to request a keyword and competitor analysis before moving forward with a new website project. This way, we can maximize the potential for SEO visibility.
2.
Social media audit
Bridge Media analyzes three social media platforms that you use. We review your metrics, visual identity, content strategy and posts by comparing the social media of three of your competitors. You receive a report of the analysis and a social media guide on the types of content to publish, frequency of publication, best practices and ways to improve your visual identity on the platforms you use. The audit ends with a presentation to the client.
3.
Advertising account audit
The audit is offered on the following platforms: Google Ads, Facebook Business Manager, LinkedIn and Pinterest. We proceed to the analysis of the parameters in place, performance analytics (ads, ad groups, keywords), metrics analytics (CTR, CPC, conversions, cost per conversion, impression rate) and the analysis of the audiences. We provide you with a report of the audit and our recommendations to increase your ROI. The audit ends with a presentation to the client.
Reliable. Creative. Efficient.
Reliable.
Creative.
Efficient.
What we do
Organic ranking analysis
Website technical audit
Website analysis
Competition analysis
Keyword research
Parameters verification
Audience analysis
Metrics analysis
Content strategy analysis
Analytics report
Recommendations
Meet the client
We pride ourselves on our expertise and our friendly faces.
Case Studies
