Google Ads: appear quickly on the Google search engine
Did you know that over 81% of people do their research for a product or service online? Moreover, about 92% of searches are done on the Google search engine. Bridge Media uses several tactics to maximize your investment. Our experts are certified in all types of advertising on Google Ads: the Search Network, the Display Network, Shopping Ads and Google Ads for video advertising.
An understanding of your business needs for effective campaigns
Understanding your industry, your services and products, the geography you serve, your target audience, your competitive advantages and more is critical to successfully generating results for your business.
This allows us to create customized digital marketing campaigns to generate the best possible results at the lowest cost.
We constantly optimize your marketing campaigns to bring you to a point where you’re satisfied with the results for the budget invested.
1.
Google Ads for advertising on the Search Network
Need to increase your sales quickly? Google's search engine is a great place to consider advertising. Your ads are displayed in text format directly in Google's sponsored results for search terms related to your services and products. Your ads can even appear in the top results of Google Maps for keywords with city names, such as "Laval kitchen cabinet". However, it’s always important to perform a keyword and cost analysis beforehand to establish the feasibility and strategy to adopt, because in some industries the competition is strong and can make it too expensive to compete.
2.
Google Ads for advertising on the Display Network
Displaying this type of ads in image or video form can be found on millions of Google affiliated websites. We determine the best locations for your visibility based on your competition, keywords, target audience, interests, age, gender, and more. The cost per display ad is lower than search ads and can drive a high volume of traffic to your website. It's an ideal way to get a low-cost brand identity in front of the right target audience just like a billboard on the side of the highway, but even more precise in its targeting.
3.
Shopping Ads
Shopping ads are intended for online businesses. They’re displayed in image format among several other merchants selling the same types of products. The click-through rate on this type of ad is very interesting and can generate many sales if your prices are competitive within your industry. Bridge Media can help you display all your products on Google, while advising you on the best practices to get sales.
This type of advertising is excellent for businesses or manufacturers that sell products that are not found on popular sites like Amazon, or whose prices are lower or very competitive, and whose products make enough profit margin.
4.
Google Ads for video advertising
YouTube, a product of Google, still dominates the world of video platforms. Millions of people search and watch information every day. There is a very large and diverse audience and content on all topics. It’s an ideal platform to showcase your business through advertising in video format.
We target very specific audiences by geography, demographics, keywords, interests and we target your website visitors and your competitors' websites. In addition, it’s possible to manually choose videos or YouTube channels that you want to promote your videos on.
Reliable. Creative. Efficient.
Reliable.
Creative.
Efficient.
What we do:
Strategic planning
Create or optimization of an advertising account
Configure and program campaigns
Implement conversion tracking (sales)
Plan advertising audiences
Monthly management and optimization
Performance analysis
Reports and recommendations
Program Google Merchant Center for online business
Write and translate advertising content
Graphic design, photography, video
Landing page optimization/design
We pride ourselves on our expertise and our friendly faces.
Case Studies
Action Nouvelle Vie is a non-profit organization located in Longueuil that helps more than 10,000 people in vulnerable situations each month to improve their living conditions, preserve their dignity and instil hope. The organization offers tangible and human assistance that focuses on the well-being of single people and families, as well as on the healthy development of children and youth.
The website Exponentiel.net presents the different services offered by Luc Dumont, a mentor and coach who works mainly in the French-speaking Christian world throughout the world...
The Société Ressources-Loisirs de Pointe-aux-Trembles (SRLPAT) is a non-profit organization that specializes in the management of sports and recreational activities. The SRLPAT comprises three entities: the Roussin Centre, the Édouard Rivet Recreation Centre and Destination Aquatique.
GoliathTech is a manufacturing company that has built a network of more than 160 franchisee units in North America and whose mission is to purchase and install GoliathTech helical (screw) piles. The main objective is to help franchisees win more contracts and increase the sales of screw piles.
Le Parfumier is a perfume retailer located in Montreal and Laval. The company opened its doors in 1984 and has been very successful in-store. They approached us in 2020 to help them increase their online sales.
Following an initiative by the CDC de la Pointe, Bridge Media was approached to develop a mobile application for community organizations in the East End of Montreal. The application promotes the discovery of local community organizations while facilitating the communication of their services to users.
Beonebreed is a manufacturer of products for dogs and cats in Quebec. The company shares an exclusive sales network with Mondou in the province. In order to increase its sales, Beonebreed wishes to expand its network in English Canada by selling directly to consumers.
MACUCINA is a custom kitchen cabinet company in Laval. The owner asked us to help him get the word out in Quebec. He targets a high-end clientele, so he prefers to avoid discount hunters.
SPPH (Solidarité de parents de personnes handicapées) is a non-profit organization that has been offering respite care services in Montreal for several years. Bridge Media wanted to help them because the people who work there have a big heart and do a lot of good around them.
Pictorem is a specialty printer located in Brossard that offers printing services on canvas, metal, wood, puzzles and more. When they approached Bridge Media, the goal was to increase sales on Google Ads and Facebook/Instagram.
Action Nouvelle Vie is a non-profit organization located in Longueuil that helps more than 10,000 people in vulnerable situations each month to improve their living conditions, preserve their dignity and instil hope. The organization offers tangible and human assistance that focuses on the well-being of single people and families, as well as on the healthy development of children and youth.
The website Exponentiel.net presents the different services offered by Luc Dumont, a mentor and coach who works mainly in the French-speaking Christian world throughout the world...
The Société Ressources-Loisirs de Pointe-aux-Trembles (SRLPAT) is a non-profit organization that specializes in the management of sports and recreational activities. The SRLPAT comprises three entities: the Roussin Centre, the Édouard Rivet Recreation Centre and Destination Aquatique.
