A unique identity on social media
Social media are not as simple as they may seem! Yet over 75% of the world’s population spends several hours on them every month. Whether it’s Tik Tok, Facebook, Instagram, LinkedIn, Twitter, Pinterest or YouTube, people are on them at different times and as a business, these networks represent a golden opportunity to generate new customers.
Bridge Media can help you define your identity on the different social media platforms and guide you in developing an impactful and easy-to-implement content strategy. We will provide you with our “Social Media Guide” which will serve as your go-to for years to come.
Consistent content, no matter who's posting
Our “Social Media Guide” is customized for your business and includes everything you need to maintain a consistent brand voice and tone, image type, typography, colours, filters, keywords and other best practices on each platform. We also discuss what mistakes to avoid.
1.
Analyze data before publishing
In order to publish content that reaches your target audience, you must first know your business objectives, study your competition and analyze your current platforms. We call this study our social media diagnostic. This service is highly recommended before starting the writing of the guide in order to be able to situate your competition.
2.
A communication guide adapted to social media
Here's what you'll find in the social media guide we're putting together for you:
– Long-term brand objectives
– How to communicate the objectives
– How to achieve the objectives
– Type of content and advertising to focus on
– Targeted audience
– The visual identity
– The editorial tone
– How to communicate on each platform
– Good practices
– Comment management
– The right image formats
– A personalized editorial calendar
3.
Presentation
Bridge Media presents the guide and gives it to you for your own use. You will get examples of visuals, text, typography, colors, hashtags and much more. If you decide to work with us for the management of your social media or if you just want some guidance, this guide will serve as a communication tool for your company, your employees and your future collaborators.
Reliable. Creative. Efficient.
Reliable.
Creative.
Efficient.
What we do
Define business objectives
Set the strategy according to the objectives
Choose themes
Suggest campaign types
Suggest a publication frequency
Define audience and demographics
Define the tone to use and avoid on each platform
Define filters, colors and typography for images and videos
Find the right hashtags for your business
How to manage comments
Prepare a customized editorial calendar
Explain the best practices of each platform
We pride ourselves on our expertise and our friendly faces.
Case Studies
Action Nouvelle Vie is a non-profit organization located in Longueuil that helps more than 10,000 people in vulnerable situations each month to improve their living conditions, preserve their dignity and instil hope. The organization offers tangible and human assistance that focuses on the well-being of single people and families, as well as on the healthy development of children and youth.
The website Exponentiel.net presents the different services offered by Luc Dumont, a mentor and coach who works mainly in the French-speaking Christian world throughout the world...
The Société Ressources-Loisirs de Pointe-aux-Trembles (SRLPAT) is a non-profit organization that specializes in the management of sports and recreational activities. The SRLPAT comprises three entities: the Roussin Centre, the Édouard Rivet Recreation Centre and Destination Aquatique.
GoliathTech is a manufacturing company that has built a network of more than 160 franchisee units in North America and whose mission is to purchase and install GoliathTech helical (screw) piles. The main objective is to help franchisees win more contracts and increase the sales of screw piles.
Le Parfumier is a perfume retailer located in Montreal and Laval. The company opened its doors in 1984 and has been very successful in-store. They approached us in 2020 to help them increase their online sales.
Following an initiative by the CDC de la Pointe, Bridge Media was approached to develop a mobile application for community organizations in the East End of Montreal. The application promotes the discovery of local community organizations while facilitating the communication of their services to users.
Beonebreed is a manufacturer of products for dogs and cats in Quebec. The company shares an exclusive sales network with Mondou in the province. In order to increase its sales, Beonebreed wishes to expand its network in English Canada by selling directly to consumers.
MACUCINA is a custom kitchen cabinet company in Laval. The owner asked us to help him get the word out in Quebec. He targets a high-end clientele, so he prefers to avoid discount hunters.
SPPH (Solidarité de parents de personnes handicapées) is a non-profit organization that has been offering respite care services in Montreal for several years. Bridge Media wanted to help them because the people who work there have a big heart and do a lot of good around them.
Pictorem is a specialty printer located in Brossard that offers printing services on canvas, metal, wood, puzzles and more. When they approached Bridge Media, the goal was to increase sales on Google Ads and Facebook/Instagram.
Action Nouvelle Vie is a non-profit organization located in Longueuil that helps more than 10,000 people in vulnerable situations each month to improve their living conditions, preserve their dignity and instil hope. The organization offers tangible and human assistance that focuses on the well-being of single people and families, as well as on the healthy development of children and youth.
The website Exponentiel.net presents the different services offered by Luc Dumont, a mentor and coach who works mainly in the French-speaking Christian world throughout the world...
The Société Ressources-Loisirs de Pointe-aux-Trembles (SRLPAT) is a non-profit organization that specializes in the management of sports and recreational activities. The SRLPAT comprises three entities: the Roussin Centre, the Édouard Rivet Recreation Centre and Destination Aquatique.
